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Trade and Marketing Specialist

  • Pamplemousses
  • Not disclosed
  • Permanent
  • Added 07/05/2025 
  • Closing 22/05/2025
  • Dominique Legrand
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BrandActiv is seeking a dynamic and analytical Trade and Marketing Specialist to drive excellence in retail execution, promotional planning, and brand visibility across the L’Oreal luxury portfolio.

 

Key Responsibilities:

  • Develop and execute trade marketing plans aligned with brand and sales objectives
  • Lead in-store visibility campaigns, POS material deployment, and promotional activations
  • Oversee field operations to ensure flawless retail execution and merchandising standards
  • Organise and provide training and guidance to field teams and beauty advisors to ensure brand consistency
  • Liaise with service providers for on field and training needs
  • Monitor market trends, competitor activity, and customer insights to optimize trade strategies
  • Coordinate with retailers and distributors to ensure effective product launches and promotions
  • Conduct weekly retailers visit and reporting
  • Assist the Regional Brand Manager in preparing sales forecasting for retailers 'orders

Qualifications & Experiences:

  • Degree in Marketing or any other related field
  • At least 3 years of experience in trade marketing, brand activation, or field operations, preferably in beauty, luxury, or FMCG
Other Requisites:
  • Self-driven and autonomous with good negotiating and persuasive skills
  • Strong analytical skills and proficiency in data tools (Excel, Power BI, etc.)
  • Excellent communication, project management, and stakeholder coordination skills
  • Passion for luxury beauty and understanding of prestige retail environments
  • Holder of a valid car driving license

IBL BrandActiv

IBL BrandActiv

 

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