We are recruiting a Technico-Commercial to manage the sales and technical support of digital printing solutions. This role combines commercial responsibility with hands-on technical intervention, including machine servicing, diagnostics, and parts replacement.
Develop and manage a portfolio of clients in the digital printing sector
Identify new business opportunities and grow existing accounts
Prepare technical-commercial offers, quotations, and proposals
Conduct product demonstrations and solution presentations
Negotiate pricing and commercial terms in line with company policy
Achieve assigned sales and margin targets
Install, configure, and commission digital printing equipment
Perform preventive and corrective maintenance on customer machines
Diagnose technical faults and carry out troubleshooting on-site
Replace mechanical, electrical, and electronic components as required
Ensure machines operate within manufacturer specifications
Provide basic operator training to customers after installation
Serve as the primary technical and commercial contact for assigned clients
Ensure smooth coordination with internal service and logistics teams
Follow up on machine performance, service interventions, and customer satisfaction
Maintain accurate service and sales records in the CRM system
Maintain up-to-date knowledge of digital printing technologies and workflows
Participate in manufacturer technical and sales training programs
Provide feedback from the field to improve service quality and product positioning
Diploma or degree in Printing Technology, Engineering, Electronics, Electromechanics, or related field
3–5 years’ experience in a technico-commercial or technical role within the digital printing industry
Proven experience in servicing, maintaining, and repairing digital printing equipment
Strong understanding of digital printing systems (hardware, software, workflows)
Ability to diagnose faults and replace parts (mechanical, electrical, electronic)
Comfortable working on-site with customers in production environments
Ability to read service manuals, wiring diagrams, and technical documentation
Strong communication and negotiation skills
Customer-focused, problem-solving mindset
Organized, autonomous, and reliable
Able to balance sales activity with technical interventions