Media Planner
- Plaine Wilhems
- Negotiable
- Permanent
- Added 20/12/2017
- Closing 29/01/2018
Adecco is an International HR and Consultancy firm.
Our client, an Advertising agency, is looking for a Media Planner.
Our client, an Advertising agency, is looking for a Media Planner.
Reporting to the Client Service Director, the successful candidate will be involved in several projects at the same time, for a portfolio of clients.
Main responsibilities:
Preparation
- Working with the client and the account team to understand the client's business objectives and advertising strategy;
- Making decisions on the best form of media for specific clients and campaigns;
- Undertaking research and analysing data using specialist industry resources;
- Identifying target audiences and analysing their characteristics, behaviour and media habits;
- Presenting proposals, including media plans and media costings.
Implementation
- Recommending the most appropriate types of media to use, as well as the most effective time spans and locations;
- Working with colleagues, other departments and media buyers either in-house or in a specialist agency;
- Making and maintaining good contacts with media owners, such as newspapers, magazines and websites;
- Managing client relationships to build respect and trust in your judgement;
- Proofreading advertisement content before release.
Qualifications:
- Degree or diploma in advertising; business or management; communication and media studies; marketing; psychology; statistics
- Internships within a similar position or in media, marketing or advertising companies
- A strong and genuine interest in media and an appreciation of the part it plays in advertising is vital.
Candidate Profile:
- Good negotiation skills
- Good numerical skills.