We're looking for a dynamic Marketing Manager to spearhead our efforts, enhance brand awareness, and boost customer engagement. This role focuses on strategy, campaign management, market research, and cross-functional collaboration to align marketing with business goals.
Job Description
Key Responsibilities: -
Strategic Planning: Develop and execute comprehensive marketing plans that align with the company's goals and objectives.
Develop and execute marketing strategies to drive customer traffic and increase brand awareness.
Campaign Management: Create and manage marketing campaigns across digital and traditional channels, ensuring they meet performance targets.
Brand Management: Oversee the development and consistency of brand messaging across all platforms.
Market Research: Conduct market research to identify trends, customer preferences, and competitive landscape.
Team Leadership: Lead and mentor sales team, providing guidance and support.
Collaboration: Work closely with cross-functional teams, including sales, product, and design, to align marketing efforts with broader business objectives.
Coordination: Coordinate with internal departments to align marketing goals with business operations.
Promote: Organize and oversee local events, campaigns, and collaborations to promote the brand.
Develop: Develop product messaging that differentiates new products and services from others in the market.
End-to end marketing: Responsible for creation and execution of end-to-end marketing campaigns to position our products as solutions for our customers and partners.
Target customers: Understand the market, target customers, their needs, the competition landscape to identify growth opportunities.
Campaign: Build highly engaging campaigns across user funnels to increase conversion rates.
Representing the customer voice in product development, marketing and all related communications.