Develop, implement, execute and achieve sales and marketing strategies that will drive revenue growth and increase market share Oversee the development and maintenance of the brand identity, ensuring consistency across all channels Implement strategies to enhance brand visibility and recognition

• Duties and responsibilities:

  • Develop, implement, execute and achieve sales and marketing strategies that will drive revenue growth and increase market share
  • Oversee the development and maintenance of the brand identity, ensuring consistency across all channels
  • Implement strategies to enhance brand visibility and recognition
  • Maximize revenue opportunities for all revenue centers including MICE, Food & Beverage and Wellness & Spa and grow market share
  • Lead the development and execution of marketing campaigns across various channels
  • Manage digital marketing initiatives, including SEO, SEM, social media, email marketing, and content marketing
  • Conduct market research to identify trends, target audiences, develop and set rates as well as tactical offers through review of market research and trends
  • Develop the annual sales and marketing budget and action plan
  • Closely track and analyze the performance of marketing campaigns
  • Conduct local and international sales calls and attend trade fairs
  • Evaluate and manage the performance of distribution channels, i.e., OTAs, Tour Operators, Booking Engine and General Sales Agents and partners and provide necessary assistance

  Key Competencies:

  The ideal candidate shall:

  • Possess a Bachelor's degree in Marketing or Business Administration with a marketing concentration, preferably in Luxury Brand Management
  • Have 8+ years including 5 years in a managerial position and 2 years in a sales position in hospitality.  Experience in the luxury hotel industry is an advantage
  • Have proven success in a similar role
  • Versed in hotel Reservation and Property Management System and digital marketing tactics
  • Be results oriented
  • Have strong networking, communication analytical, time management and organizational abilities