Appadoo Travel Tours is celebrating 30 years of travel excellence, and we’re looking for a creative mind to take our digital presence to the next level! Are you passionate about travel, reels, trending content, and turning engagement into bookings?
Appadoo Travel Tours is looking to hire a Social Media & Digital Marketing Specialist to manage all of its digital platforms.
Key Responsibilities :
Manage and grow the company’s presence across Facebook, Instagram, TikTok and other relevant platforms.
Create and publish engaging content (posts, reels, stories, videos) promoting group tours, cruises and special offers in line with Appadoo’s brand identity.
Develop monthly content calendars and campaign plans for promotions and new tour launches.
Respond to comments, and inquiries professionally and promptly.
Set up and optimise paid advertising campaigns to generate leads and bookings.
Monitor, analyse and report on performance metrics (reach, engagement, conversions).
Collaborate with Sales, Product and Operations teams to align campaigns with departures and availability.
Support visual marketing initiatives for travel fairs, office displays and promotional materials.
Maintain brand consistency and a strong online reputation.
Propose new digital strategies to improve visibility, engagement and customer experience.
Profile :