DTOS is recruiting a Head of Marketing & Communication (Head of MarCom) to lead a modern, data-driven marketing and communications function that strengthens our brand, generates qualified demand and supports expansion into priority African markets.

This senior leadership role will span brand strategy, PR, external communications, digital and events, demand generation and internal communication, working closely with Business Development and the Executive Committee.

Key Responsibilities

• Lead DTOS’s brand platform and ensure consistency across all channels.
• Develop PR, media and thought-leadership agendas to grow visibility in Mauritius and Africa.
• Design and implement go-to-market playbooks for African market entry, adapted to cultural, regulatory and political contexts.
• Build an “always-on” demand engine (SEO/SEM, LinkedIn, CRM, automation) aligned with Business Development.
• Implement CRM and marketing automation, leveraging AI and data analytics to improve performance.
• Establish performance scorecards (brand awareness, share-of-voice, ROMI, event ROI).
• Build and manage a hybrid model (in-house + agencies); appoint deputies for Brand/PR, Digital/Tech and Internal Comms.
• Take full ownership of internal communications to engage employees and embed brand purpose.
• Safeguard brand reputation through compliance, ESG disclosures and proactive crisis communication.
• Own and optimise the MarCom budget, ensuring transparency and measurable ROI.

Skills & Competencies

• Bachelor’s degree in marketing, Communications, Business, or related field (Master’s preferred).
• 12+ years’ experience in marketing/communications, including 5+ years in senior leadership.
• Proven success in launching brands/services in African markets (East/West/Southern Africa experience advantageous).
• Hands-on experience with CRM, marketing automation and dashboard reporting.
• Track record managing hybrid in-house + agency models.

• Strategic insights: segmentation, value proposition, customer profiling, competitive intelligence.
• Branding & Communications: PR, media relations, executive communications.
• Digital & Performance: SEO/SEM, LinkedIn, email/marketing automation, web analytics, events.
• Revenue Operations: pipeline design, MQL/SQL definitions, funnel analytics, ROMI.
• Leadership & Collaboration: ability to coach, align teams and set clear standards.
• Languages: Strong proficiency in both English and French, with the ability to communicate effectively across diverse audiences.

Why Join Us?

At DTOS, you’ll play a pivotal role in shaping our international brand and growth strategy. This is an opportunity to work closely with the CEO and EXCO, lead market expansion into Africa and make a measurable impact on the future of our business.