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Fashion Content Creator – Body & Soul

EXOTIC GROUP
Full-time
  • Plaines Wilhems
  • Rs 21,000 – Rs 30,000
  • Posted Apr 27, 2026
  • Closing 17/05/2026
  • Graphic Design
  • Content Creator
  • Graphic Designer
  • Fashion Marketing
  • Multimedia Designer

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Job Description

We’re looking for a Fashion Content Creator to bring the Body & Soul brand to life across all communication touchpoints: from in-store screens to social media and campaign visuals.

This role is ideal for a creative and fashion-driven profile with a strong sense of styling, who can develop relevant content concepts and lead their execution from idea to final output, while working within a clear brand and creative direction.


Key Responsibilities

  • Collaborate with the Marketing & Communication team to develop content concepts aligned with brand positioning, collections, and campaign objectives
  • Translate seasonal collections into strong visual narratives and creative directions, in line with the vision set by stylists and fashion designers
  • Propose relevant creative concepts, ensuring they are well-filtered, brand-aligned, and ready for validation
  • Plan, coordinate, and lead photo and video shoots (indoor & outdoor), including team coordination (models, beauty team, photographers, etc.)
  • Take ownership of fashion styling and outfit curation, ensuring coherence with brand identity and current trends
  • Direct talent and creative teams on set to achieve the desired visual outcome
  • Create and oversee content adapted for multiple uses: social media, retail campaigns, branding, and in-store communication
  • Ensure consistency across all brand touchpoints and maintain a strong, recognizable visual identity
  • Stay highly in tune with fashion, cultural, and social media trends, translating them into relevant and accessible brand content
  • Manage timelines, priorities, and deliverables in a fast-paced, retail-driven environment
  • Maintain an organized and usable library of content assets

Education & Experience

  • Degree or diploma in Fashion Styling, Fashion Communication, Marketing, or related field
  • 3–5 years of experience in fashion content creation, styling, or creative marketing
  • Experience in planning and directing shoots, working with photographers and creative teams
  • Strong portfolio demonstrating fashion content, styling, and shoot direction
  • Experience in retail or fast-paced environments is a strong advantage

What We’re Looking For

  • Strong creative eye with a genuine passion for fashion, styling, and visual storytelling
  • Ability to develop relevant and brand-aligned content concepts, with a clear understanding of when to propose and when to follow direction
  • Strong understanding of fashion trends, silhouettes, and styling logic
  • Ability to interpret and translate a given creative direction (from stylists / designers) into impactful content, without reinventing it
  • Good awareness of social media culture and reference brands, and ability to adapt content accordingly
  • Good understanding of photography and video production workflows (without being the shooter)
  • Highly autonomous, organized, and able to manage multiple priorities
  • Comfortable working in a fast-paced environment with tight deadlines and frequent content needs
  • This role requires strong adaptability and the ability to deliver consistently in a fast-moving retail environment
  • Positive mindset, collaborative attitude, and ability to take and integrate feedback constructively