Key Responsibilities:

• Manage and develop the brand / product portfolio through thorough brand sales analysis and growth strategies across all distribution channels
• Implement and execute marketing strategies to strengthen brand equity and sustain profitability
• Monitor market trends, competitor activities and consumer insights to identify growth opportunities and support business improvement
• Plan and execute product launches, promotional campaigns, trade marketing activities and other ATL/BTL initiatives
• Ensure product availability through effective stock management, supplier negotiations and procurement planning
• Develop and deliver product training to sales teams, business partners and key stakeholders
• Prepare and analyze sales, stock and brand performance reports, providing actionable recommendations
• Collaborate with trade channels to implement promotional mechanisms, in-store activations and merchandising initiatives
• Support digital marketing initiatives, social media activities and content development where required
• Build strong relationships with suppliers and conduct regular business reviews to achieve brand objectives

 

Job Requirements:

•        Minimum a Degree in Marketing or any other related field

•        At least 3 years experience in Brand/Sales environment

•        Prior exposure to FMCG sector

•        Excellent analytical and problem-solving skills with the ability to interpret market and sales data

•        Self-driven and autonomous with strong negotiating and persuasive skills

•        Strong project management and coordination capabilities

•        Proficient in Microsoft Office applications, particularly Excel and PowerPoint

•        Strong interpersonal, written, and verbal communication skills with the ability to build relationships across all levels

•        Willingness to support regional business development initiatives

.      Holder of a valid driving license