Content & Digital Marketing Officer
- Plaine Wilhems
- Negotiable
- Permanent
- Added 20/09/2017
- Closing 20/10/2017
Africa HR Solutions is a Mauritian-based company aiming to provide the best payroll solution for all employees across the African continent. We are looking for a Content & Digital Marketing Officer who will support the company in its various activities with strong digital and traditional marketing.
Responsibilities:
- Social media marketing : developing a distinct online presence by attracting high numbers of internet followers.
- Search engine optimization (SEO): developing strategies to increase number of visitors to a website by getting high-ranking placements in search results.
- Creating and uploading copy and images for the organisation's website.
- Writing and dispatching email marketing campaigns & blogs relating to industry.
- Providing accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI).
- Designing website banners. Creation of print and online visuals (flyers, newsletters, invitations...).
- Using web analytics software to monitor performance of website and make recommendations for improvement.
- Conducting key word search and web statistics reporting.
Requirements: Qualification and Skills
- Degree in Marketing or Mass Communications or any related field.
- Proven experience in a similar role.
- Thorough understanding of marketing elements (including traditional and digital marketing such as SEO, social media, etc.) and market research methods.
- Fluent in English and French.